How to Bid


Placing a Bid

You must be logged in to place online bids. If you do not already have an account with us, you will have to create one. This video walks you through how to place an online bid. Once you have an account, you will need to log in to your account and then log into the catalog of your choice for the auction you are wanting to participate in and agree to the terms and conditions, and then you are ready to bid. 


Place Your Bid

Once you have logged into your account, you may place a bid from an individual lot on the catalog or lot detail page. Multiple-lot bidding within an auction is available on the catalog page.


Verify Your Bid

Before your bid is finalized, you will be prompted to confirm your bid amount.


Submit Bid

Max Bid will allow you to enter your max bid and the system will continue to bid for you by increments until it reaches your max bid. ForceBid/JumpBid is a bidding strategy by which a bidder increases the bid by more than the next accepted bid (placing your bid at $150 when the next accepted bid is $125). This practice is used by some bidders to discourage others from bidding in hopes of acquiring an item at a lower price. There are many theories on the effectiveness of this practice and a bidder who wishes to apply it does so at their own discretion. The auction company will not lower the price of an item that has been won by a "forced" bid with no other competing bids.

If the Ultimate Choice Bidding Platform is being utilized there is no max bidding feature. Once you have clicked on the lot or combination of lots and click get price you then have two options. You can simply click submit bid to enter the bid at the amount displayed or you can enter a higher bid in the space provided. Your bid will be implemented at this amount. This is not max bidding, so the bid will be placed at the exact amount you enter.


  • Once your bid has been submitted, your bid becomes a legally binding offer to purchase the item(s) or property being auctioned.



Keep Track of Your Bids

You will receive an email notification if you have been outbid (if elected, you can also receive a text notification). Notifications can be configured from your Profile Settings page.